Tavern — Video/OOH/Social/In-Store

When Tavern was created, they set out to be the definition of what a neighborhood bar should be. There was no theme. No flash-in-the-pan trends. Just great food, cold drinks, and friendly service. LRXD helped them cement themselves as Denver's go-to no-frills neighborhood bar by developing a personality that was effective at attracting the right audience and totally fine with turning off everyone else. 

As a 25-year-old with a taste for cold brews and hot wings myself, I had a great time helping them develop that brand voice by writing everything from a few cheeky TV spots to their menu.

Messaging for Two-Fer Happy Hour

In-store messaging

A handful of social posts