Kindred Spirits - Video

When you’re out-of-your-mind excited about something, there’s nothing better than having someone else that’s on your level to share that excitement with. Barkley Denver kicked off Taco John’s first live action campaign in years with a witty speaker box, who plays kindred spirit to every customer that stops by the drive thru.

Although writing conversations between the Taco John’s Speakerbox and her eccentric customers was my favorite part of the campaign, not every promotion called for the full live-action treatment. As the main writer on the account, I helped shepherd our new brand voice through dozens of animation and food-led spots, radio ads, in-store material, and more. Here are a few of my favorites.